2019 SEMrush Review — Is It Truly The Ultimate All In One SEM Marketing Tool?

This is a comprehensive 2019 SEMrush review. I’ve been doing SEO for awhile now and have tested more than a few SEM online tools and I’m sad to say most of them are not what they claim to be. Keyword research tools that haven’t been updated for years, Backlink monitor tools that make absolutely no sense, and more.

When I heard about SEMrush and all the features it had I was pretty curious. So here’s is my review of the online marketing tool a lot of people call the ultimate all-in-one SEM marketing tool.

Wondering if…

  • SEMrush is worth the money
  • If not only other people but you personally can benefit from it
  • It’s a scam or not?

Good News!

I’ve personally tried out this product to see what it is all about. Everything you read here is legit. In this review, I’ll share with you…

  • What SEMrush is
  • The Pros and Cons of SEMrush
  • Who can benefit from using SEMrush
  • What kind of tools and features SEMrush provides you with
  • What support SEMrush provides
  • How much SEMrush costs
  • My personal take on SEMrush

RealDigitalSuccess.com presents the…

SEMrush review

Name: SEMrush
Website: SEMrush.com
Founders/Owners: Oleg Shchegolev and Dmitry Melnikov
Price: $83/ month — $399/month
Overall ranking: 8/10

SEMrush, product overview

SEMrush is an all-in-one online marketing tool. It can provide you with support if you’re planning to market your website with search engine marketing.

The Good & The Bad

The good

Pro #1 All-in-One Tool
It’s definitely an all-in-one tool for everybody that wants to do content marketing, social media marketing, and search engine marketing. Aside from marketing theory and a working website you almost have everything you need here to create effective marketing campaigns
Pro #2 Monitor other successful websites

The features I like the most about SEMrush are the monitor features that allow you to see what is working for other websites and what isn’t. This makes it a lot easier to avoid mistakes and save time while creating effective marketing campaigns.
Pro #3 Easy to use
There are a lot of features in SEMrush but they’re pretty easy to use. You won’t need a 1000 page manual to start using SEMrush.

The bad

Con #1 Not for websites that don’t have consistent traffic
To get the most out of this tool you should already have consistent traffic coming to your website. Most websites do their marketing with SEO which most of the time begins working somewhere in between 8-14 months. Till that time you won’t see any changes so paying for it isn’t ideal.
Con #2 Pricey

The price for SEMrush is definitely worth it but if you’re on a budget I wouldn’t recommend it since the cheapest plan is $83/ month.
Con #3 Interface is too crowded

There are so many features that the interface looks too crowded. The names of every feature are pretty straightforward but because there are so many features you might get overwhelmed when you first see it.

Who is SEMrush for?

The product is built to help with the online marketing of websites. After evaluating the online tool I can say that its beneficial for:

  • Online marketers
  • solopreneurs
  • entrepreneurs
  • Website owners that use SEO to market their website
  • Digital agencies
  • Small businesses
  • Large businesses
  • Freelancers

There also are specific groups I would definitely not advise to use SEMrush such as:

  • People on a budget
  • People who’re website isn’t ranked high in search engines yet
  • People that aren’t serious about search engine marketing

SEMrush tools & training

The moment you purchase SEMrush you’ll get access to a number of features such as:

  • SEO toolkit
  • Advertising toolkit
  • Social Media toolkit
  • Content marketing toolkit
  • Competitive research toolkit

SEO Toolkit

Competitive research
Domain overview
Traffic analytics
Organic research
Keyword gap (tools to close the gap between you and other websites)
Backlink gap (tools to close the gap between you and other websites)

Keyword research
Keyword overview
Keyword Magic tool
keyword difficulty
Organic traffic insights

Link building
Backlink analytics
Backlink audit
Link building tool

Rank tracking
Position tracking

On Page & Tech SEO
Site audit
SEO content template
On Page SEO tracker

Advertising Toolkit

Competitive analysis
Domain overview
Advertising research
CPC maps

Keyword research
Keyword overview
Keyword Magic tool
keyword gap
PPC keyword tool

Ad research and creation
Keyword ad history
Display advertising
Ad builder
PLA research

SocialMedia Toolkit

Social media poster
Social media tracker

Content Marketing Toolkit

Content audit
Topic research
SEO content template
SEO writing assistant
Post tracking
Brand monitoring

Competitive Research Toolkit

Big Picture
Traffic analytics
Domain overview

Organic research
Keyword gap
Backlink analytics
Backlink gap

Advertising research
Display advertising
PLA research

Content and PR
Brand Monitoring
Topic research
Post tracking

Social media
Social media tracker

Dependent on your plan you’ll have access to different features. Here’s a list of all features that you have access to no matter what plan you choose.

SEMrush Support

Support team
SEMrush has support teams standby to answer any questions. You can either call them or go on the live chat.
The US support team works from 10 AM – 6 PM (ET)
The European support team works from 8 AM – 4 PM (GMT)

Database of articles that can help with using SEMrush in an effective way.


A collection of courses that turn you into a SEMrush marketing expert.

SEMrush pricing

SEMrush makes it possible to be billed monthly or annually.

Monthly Plans
Pro, $99,95/ month
Guru, $199,95/ month
Business, $399,95/ month
Enterprise, Custom price

Annual Plans
Pro, $83,28/ month
Guru, $166,62/ month
Business, $333,28/ month
Enterprise, custom price

Not sure about SEMrush than you can also try their 7-day free trial.

My personal take on SEMrush

SEMrush definitely is what you would call an all-in-one marketing tool. I was shocked to see how many features it had. This is a good thing but also affects the user experience. The interface seems very crowded and even though SEMrush is pretty easy to use can seem overwhelming at first sight.

SEMrush definitely has the tools to get exposure to your website and is worth the money. I wouldn’t recommend it to anybody that’s in the first 8 months of getting a website ranked high in search engines but after that when you start to get some traffic it will become a huge asset.

SEMrush overall overview

Name: SEMrush
Website: SEMrush.com
Founders/Owners: Oleg Shchegolev and Dmitry Melnikov
Price: $83/ month — $399/month
Overall ranking: 8/10


When it comes to SEO marketing this is one of the best online tools I’ve ever seen.

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